I’ve blogged about Orlando-based PayPerPost a few times here already — sharing my observations along the way of diligencing the company for investment. Well, all that diligence led up to today’s TechCrunch leak that Inflexion led a $3M Series A funding including Village Ventures and Draper Fisher Jurvetson. I’d like to thank Michael Barach of Village and Tim Draper and Josh Stein of DFJ for joining forces with Inflexion to make PayPerPost THE Consumer Generated Advertising marketplace.
Consider this funding a loud invitation to bloggers (Blogger, TypePad, WordPress…), videographers (YouTube…), podcasters, photographers (Flickr, Zooomr…) and social networkers (MySpace, FaceBook…) to join the PayPerPost marketplace. The multitude of content topics could be just what the doctor ordered for writer’s block or content variety. Contrary to drive-by analyst reports, you pick what you write about, in the tone you want and with the disclosure you want — do what is right for you and your audience. Many ‘posties’ have watched their traffic grow after leveraging the marketplace for more frequent and diverse posts.
Advertisers are also invited to see what all the fuss is about. My research has uncovered advertiser ROI that far exceeds all other online advertising options. Try the system, measure your results and, if it meets your expectations, make it a key part of any online marketing strategy.
PayPerPost is still young so your feedback and patience are appreciated. They are looking for input from everyone and upgrading the service as fast as they can.
Oh, and did I mention PPP is running a contest about their big news? It involves a puzzle of pieces like the one near the top of this post. The first registered postie to find, assemble, submit and post the entire ‘payperpostbignews’ puzzle wins $1000 (watch blog.payperpost.com for details). So, get registered, join the revolution and don’t be surprised if the fun is as rewarding as the cash…
10-08-06 UPDATE: The excitement around PPP’s funding announcement was overwhelming. In fact, PayPerPost terms were the 6th AND 10th most searched for terms across the world of blogs that day. Also, congrats to Xial Lunashine for winning the payperpostbignews $1000 puzzle. I don’t know if it was the news or the puzzle, but this funding sure started out with a bang!