PPP Direct Makes it a TechCrunch Baker’s Dozen

Posted by on May 27, 2007 at 3:05 pm.

In honor of TC’s lucky 13th post about PayPerPost, most with some Mike Arrington swipe at PPP or Ted Murphy, I’ve created the “Be Like Mike” game below. Although TechCrunch and PPP compete for the same social media advertising dollars, Ted and Mike are like the “Odd Couple” of the web and have helped each other build industry-leading companies.

The PPP Direct transaction widget really disrupts the industry PPP created last year, enabling bloggers to cut direct sponsorship deals without the 100% markups of some PPP copycats. I was going to provide an in-depth review of the announcement, but honestly couldn’t do much better than Andy Beard did in his post “PayPerPost Direct Changes the Paid Review Landscape“. The Digg of Andy’s post also includes some comments worth reading for anyone impressed with the quality of Andy’s review. As much as I like Mike and appreciate his coverage, I’d love to see more TechCrunch reviews at Andy’s depth. Maybe I should make a game called “Be Like Andy”? I just did…

Hat tip to Amit for PicToGame.

UPDATE 05-29-07: Talk about synchronicity(?). Arrington jumped on the customized game meme less than 24 hours after my post above. PlayMyGame is another entry in that space and I expect more. I can’t wait to see this functionality combined with StripGenerator to allow personalized SouthPark strips/movies or the like.

I’ll call this game “Be Yourself” and you can guess whose face is under all that cake:

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